Plan and run co-marketing with global system integrators, regional SIs, resellers, distributors, ISV and technology partners, and hyperscaler marketplaces. Use when building a joint value proposition, designing an MDF programme, planning a partner practice launch, producing co-brandable assets, enabling partner sellers at scale, agreeing lead routing before a joint campaign, working out partner-sourced versus partner-influenced pipeline, or diagnosing a partner announcement that produced no pipeline. Also use for phrases like "co-marketing", "channel marketing", "MDF", "market development funds", "GSI practice", "co-sell", "AWS marketplace private offer", "joint solution …
