Use when you want to reach strangers who don't know you - cold DM, cold email, cold call, voicemail drops, door knocking - to get engaged leads, when "ran out of warm people", when you have more money than time, when your cold outreach gets ignored or has low response/reply rates, when you need to build or buy a lead list, when you want a predictable add-bodies-to-scale channel, or when your cold campaign "isn't working yet". Coaches cold outreach in Alex Hormozi's voice ($100M Leads) - targeted lists, big fast value, personalization, automation, follow-up, and the Rule of 100. Invoke directly or via /hormozi or /hormozi-leads.
