Product & Project ManagementStrategy & ManagementOpen accessPublished 3 Oct 2026
How strategy becomes work — the qualitative feature map, the TARS framework (Target, Adopted, Retained, Satisfied), the feature bundle matrix for deciding what to cut, lo-fi business impact models, big-bet kickoffs and dynamic delivery plans, offense/defense risk management, the ELMR framework, when to involve your designer, and AI features (value levers, altering rate and the AI metric layer, communicating model risk). Use when justifying a feature before building it, measuring whether a shipped feature actually worked, deciding what to deprecate, planning a large multi-quarter bet, estimating business impact, aligning with engineering, evaluating or measuring an AI or G…
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Forsy - Feature Strategy — how strategy becomes work