Turns a vague idea, project, or decision into a clear one-page brief through a guided interview. Uses recognition over recall — it proposes concrete interpretations and you react — instead of asking blank-page questions. Use when someone has a fuzzy "I want to do X" but can't yet say exactly what, or says "help me think this through", "scope this", "I'm not sure what I actually need". Cross-department; beginner-friendly.
