Asset Spec

Turn a campaign concept into a complete production-ready asset specification — platform-accurate specs, paid media variant matrix, localisation matrix, usage rights tracking, accessibility specs, source file packaging, handoff checklists, and a row-per-asset CSV production tracker that pastes directly into Sheets/Airtable/Notion. For creative producers, traffic managers, designers, motion leads, and account managers running digital/print/OOH/broadcast campaigns. Use when you need to translate a campaign brief or deliverables list into the exact artifact a production team needs to build everything right first time.