Give a website a distinctive, deliberate visual direction that does not read as templated AI output. Grounds in the subject, proposes a compact token system (palette 4-6 hexes, display/body/utility type roles, layout concept, ONE signature element), runs a uniqueness gate against the three AI-default looks, and rewrites copy from the user's side of the screen. Includes a condensed worked example (ishotgirls). No scripts. Triggers: 'design direction', 'design taste', 'make it look good', 'not templated', 'redesign with taste', 'visual identity', 'aesthetic direction', 'design brief', 'anti-templated design', 'signature element'.