Use this skill when someone requests a demo through your website — a "Book a demo" form,
a webhook carrying little more than a work email — and the question is what happens in the
next sixty seconds. Enriches the person and company, decides fit and buyer persona
separately, and routes the request down one of three paths: the qualified hand-raise that
gets a booking email, the right company with the wrong person, and the account that should
be sent to a free trial rather than a calendar. Covers inbound demo requests, form-fill
routing, hand-raise qualification, MQL hygiene, and self-serve versus sales-assisted
triage.