Forsy - TRINITY - the Meta account-structure brain
TRINITY - the Meta account-structure brain
Marketing & GrowthStrategy & ManagementOpen accessPublished 3 Oct 2026
TRINITY (eCom Meta) - the Meta ad account-structure brain. Prescribes, audits, and calculates Meta (Facebook/Instagram) ad account architecture exactly as the Blue Sense Digital "Only Video You Need On Meta Ads In 2026" teaches it. PRESCRIBE a campaign/adset/budget structure from the 5 diagnostic questions + spend tier; AUDIT an existing account against the 2 non-negotiables (data integrity + commercial alignment), the breakdown effect, consolidation-vs-segmentation, the DPA death spiral, retargeting overspend, naming, and the 5 settings to turn off; CALCULATE test budgets and existing-customer dollar spend. Covers how Meta optimises (revenue/user/min, multi-touch behind …